The Hoax artwork was created as part of a fictional promotion campaign based around crop circles. The idea behind this was that the circle-makers would leave these ambiguous sleeves around that contained a poster and CD with hints towards their latest project.
The outer case is plain white with a translucent band - on the image above you might just be able to make out 'The Hoax' embossed as the only form of identification.
The poster contained inside, however, features a little more colour. For this I was inspired by 80's vinyl - and the layering of watercolour and handrawn typography to create depth. The focal point of the image is a simplified version of the most complicated crop circle created to date; the graphic representation of Pi, which I layered with my own watercolour swatches to give more of an abstract effect. The poem below is by a vinyl artist and I thought it fit perfectly with the whole 'crop circle' ethos and when I added the Pi symbols to the type it really pulled it together.
To finish everything off I printed the poster onto tracing paper to give it a soft, glowy appearance and the impression that everything is sort of dissapearing... and being kept a secret.
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